Taking My Own Medicine

There’s something humbling — and honestly a little funny — about realizing you’ve become your own ideal client.

As I entered this new season, I had to admit that I was exactly the kind of person I often coach: someone who needed serious focus to reclaim wasted time and set goals that actually meant something. Somewhere along the way, my days had gotten busier, but not necessarily more meaningful.

As I’ve shared before, I'm very much an “idea person.” I can generate an endless stream of projects, each of them with genuine merit. But here’s the hard truth: just because an idea is good doesn’t mean it’s right for right now. Trying to pursue all the good ideas at once only left me scattered, unfocused, and frankly, exhausted. Scattered attention doesn’t accomplish anything of real value — and it turns out, it’s a fantastic way to waste a tremendous amount of time.

So, I took my own medicine.

I pulled out the very processes I teach and applied them to myself, focusing my time and energy with more intention than I had in a long while. It worked. I reclaimed my time and started clearing space for what truly matters.

But then an interesting thing happened: I realized I didn’t have a real plan for all this newly reclaimed time. I had won back hours in my week... only to watch them slip away again. Without a clear plan, focus alone wasn’t enough.

That’s when the bigger lesson clicked into place for me: reclaiming time isn’t the final step. Being intentional about how I use that time is just as important. Focus without direction is just another way to stay busy without moving forward.

This realization is why I chose the Full Focus™️ system eight years ago and why it still works for me today. It’s built-in process of regular review and adjustment allows me to adjust for changes in business and life. I needed something that not only helped me focus but also kept me accountable to how I was using that focus, week after week, season after season.

The cycle of setting goals, reviewing, adjusting, and staying intentional is never really done — it’s a discipline. One that I’m (re)learning to practice, starting with myself.

Turns out, the best client I’ve ever had... just might be me.

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The Trap of Overplanning: Why Solving Nonexistent Problems Stifles Creativity